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Learn how to win out-of-market buyers with our new book—Buystander Personas.
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AI should work for you, not against you. We have the framework to make AIs and LLMs your top spokesperson.
And AI Overviews, LLMs, and copilots provide instant answers. This is the zero-click ecosystem, the new marketing meta where users get answers without ever seeing your content.
Al Overviews show on 13% of queries. Buyers get answers from snippets, Al Overviews, and copilots. If you’re not cited in any of them, you’re essentially invisible in spite of your ranking.
In just a year since zero-click’s emergence, users are now clicking through to websites far less, with authority scattered across SERPs, AI Overviews, copilots, communities, and reviews.
LLMs choose pages with clear expertise signals, structured data, and quotable facts. Unstructured copy and keyword-stuffed content collect dust.
Visibility alone no longer converts to sessions. Traditional keyword blogs, BoFu ads, and MQL nurtures are bleeding signals. The game has shifted to answer ownership.
Keeping your SEO strategy as-is in an AI-first world actively costs visibility, authority, and conversion efficiency. And as your facts get conflated, competitors happily fill the void.
Search Engine Land
Ahrefs
Pew Research Center
Gartner
GEO works by strengthening three pillars: Discoverability, Citability, and Continuity across AI systems. Here’s our approach.
Think SEO, but for AI Overviews, LLMs, and AI copilots. Our GEO playbook compliments your SEO strategy by controlling the AI side of the narrative through accurate AI citations, mentions, and brand sentiments. We help you own the answers, not just rank for them.
We make priority pages and content pieces human-readable yet LLM-friendly by leading with answers, showing real expertise, and keeping them visibly up to date.
Get reusable templates that enable you to sustain your newfound momentum by ensuring that every new page and content piece is born Al-ready.
Keep the facts consistent on all fronts with an Al Visibility Dashboard that shows where you’re cited, how often you win the answer, and what to fix fast.
Don’t go it alone. Our series of high-impact sprints installs the foundations for rankability and Al citability so your pages appear across copilots and high-trust ecosystems, fast.
We begin by structuring content for how humans and LLM models consume information.
Building trusted sources supported by strong technical SEO hygiene, framed around how users naturally ask questions in AI interfaces.
Creating consistent, authentic engagement assets across websites to target mentions in a high-trust ecosystem.
Ensuring GEO outcomes scale, persist, and compound, turning them into a long-term competitive advantage.
Deploying the AI Visibility Dashboard to track citations, Share-of-Answer, and sentiment.
Ensuring GEO is embedded as an internal capability, ready to scale, adapt, and compound without restarting the process.
Your Atlassian Marketplace SEO strategy isn’t obsolete; it just needs a partner. Let’s complement it with GEO and become Al and Google’s go-to source.
Learn how to win out-of-market buyers with our new book—Buystander Personas.
Learn how to win out-of-market buyers with our new book—Buystander Personas.