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Brighttail Joins the Pledge 1% Movement to Give Back to the Community

Kuala Lumpur, January, 17, 2022 – Brighttail, a full-service B2B marketing agency that helps technology businesses achieve their growth ambitions, announced today that it has joined Pledge 1%, a global movement to create a new normal for companies of all sizes and stages to have a positive social impact through their business.

Brighttail is joining over 15,000 companies around the world who have committed to Pledge 1% of either their product, profit, equity, and/or staff time to the charity of their choosing. Brighttail is proud to announce its commitment to donate 1% of time and profits to local nonprofits in Kuala Lumpur, Malaysia.

Ever since its founding in 2016, Brighttail has been committed to giving back to its local community through pro bono consulting, donations, and volunteering. By joining the Pledge 1% movement, the company has formalized its commitment to being a difference-maker in its community.

“At Brighttail, we measure our success through the impact that we have on our employees, our clients, and our community,” stated Matthew Lewsadder, Founder and Managing Director of Brighttail. “We are excited to join this global movement and look forward to making an even bigger impact locally.”

Brighttail is proud to join the Pledge 1% community and encourages other companies to take the pledge and leverage their business as a force for good.


Brighttail is a full-service B2B marketing agency with core strengths in marketing strategy, branding, demand generation, martech and web development. The company’s unique approach to providing marketing as a service (MaaS) gives B2B technology firms a fully integrated team of experts dedicated to achieving their growth ambitions. Founded in 2016, Brighttail proudly serves clients all around the world from its offices in Silicon Valley, Malaysia, and the United Kingdom. Learn more at www.brighttail.com.


Pledge 1% is a global movement that inspires, educates, and empowers every entrepreneur, company, and employee to be a force for good. Over 15,000 members in 120+ countries have used Pledge 1%’s flexible framework to ignite half a billion dollars in new philanthropy. To learn more about Pledge 1% and to take the pledge visit www.pledge1percent.org.